

"Leanne's been hard at work on her exclusive Bluefly collection which features an amazing range of dresses, jackets, skirts and pants in the sickest, eco-chic fabrics. Consider this your sneak peek at the gorgeousness to come."
Source: First Look: Leanne Marshall's Exclusive Bluefly Collection [FlyPaper]
[Image: flypaper.bluefly.com]

3/26/09, 8:17 PM
not enough!!! i want more pictures!! ...yay!
3/26/09, 10:59 PM
Am I retarded? I can't find the link to click for the clothes!
3/27/09, 9:02 AM
"in the sickest, eco-chic fabrics."
That description doesn't excite me.
3/27/09, 9:14 AM
I read that as "Butterfly Collection" and then thought "Well, that sketch DOES look like a chrysalis..."
3/27/09, 10:16 AM
The link is right underneath the picture, next to the word "Source." However, that's still the only picture.
Sickest, eco-chic fabrics? Is there such a thing? I doubt it, consider the dull-as-dishwater fabrics Leanne is always using. I understand green fabrics are her thing, but if there were truly any "sick" ones, I assume she would have used them by now. I feel like all she does is buy the same fabric in different colors.
3/27/09, 10:33 AM
sixgables said...
I read that as "Butterfly Collection" and then thought "Well, that sketch DOES look like a chrysalis
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I think it looks more like the caterpillar!!
3/27/09, 11:37 AM
As a "sneak peek," it's a little lacking on the visuals. As marketing, though, it got me on the Bluefly site, which wouldn't have normally happened.
While I may not be the bluefly demographic, I also was unimpressed with "sickest, eco-chic fabrics" as a draw (& I am into fabric).
Clunky marketing, but it got them a click-through. So someone earned their measly wage.
3/27/09, 11:57 AM
sixgables said...
I read that as "Butterfly Collection" and then thought "Well, that sketch DOES look like a chrysalis..."
Ha! I did the same thing!
Reserving judgment til we see more looks...
3/27/09, 3:25 PM
It looks like a computer generated flat of the dress her PR (can't remember the name , Suedes model) model wore at the finale.
The collection sounds interesting.I wonder what the price point will be.
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*sickest* irriates me.
3/27/09, 6:40 PM
Thank you, I loathe it too, but fear it just makes me old.
3/28/09, 11:30 AM
"sickest" is probably a typo. I think it was supposed to be "slickest".
3/28/09, 12:41 PM
I just now get it and I have come to this post about 5 times. I thought that thing was a logo.
If it floor length, I don't like it, but of course I have to see it on a body. But more importantly, it makes me want to see more.
3/31/09, 9:57 AM
I must be dumber than the average bear, I *still* can't find the link! I don't even see anything that says "Source".
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