Labels: Alexander McQueen
Since we highlighted his Fall '09 collection the other day, we thought we'd take a look at Alexander McQueen's line for Target. As you'd expect, there's a huge difference in the two lines.
File this under "stating the obvious," but this is a tremendously watered-down version of the McQueen aesthetic. Not that there's anything wrong with that. It is, after all, to be expected when a designer like him develops a line for a store like Target. There's not much of a call for giant umbrella hats in most people's lives.
This is all part of a new fashion series for Target called Designer Collaborations which focuses on bringing creations from established designers to the mass market at Target prices. Not to sound cranky, but we kinda wondered why they even bothered. There's nothing terribly wrong with any of these pieces but there's really nothing about them that says "Alexander McQueen." They could have been done by any no-name designer. They're ever-so-slightly edgier than the average Target fare, we'll grant you, but they're still awfully bland to our eyes.
Not that we don't like some of the pieces. The blue dress with the gray jacket is cute and we like that pink zig-zag print, but it's mainly a bunch of '80s-inspired looks that we've seen plenty of times before and frankly, they look a little chip in a chip way.
Don't get us wrong, we're not being snobbish about Target clothes. It's a decent enough place to fill your closet with wardrobe basics, but we can't imagine why anyone who's in the market for edgy punk-inspired clothes - let alone anyone who's dying to own an Alexander McQueen - would ever head to Target in the first place. You'd be better off heading to your local H&M.